Focused On Your Business

1987, I worked for an advertising and public relations agency in Seattle where Kenworth Truck Co. was a client.

The ad guys did terrific work promoting the company's reputation as a builder of top-quality commercial trucks. But advertising is only part of the marketing mix. To me, on the PR side, the most persuasive stories come from a company’s customers, partners, and people.

So when we talked to Kenworth about adding PR to their communications effort, and they saw the benefit of instant senior-level experience and media access without having to add staff.

I enjoyed the work so much that in 1991, when I started my own agency, I decided to focus on business-to-business public relations for companies in commercial transportation. Kenworth became my first client, a relationship that continues today.

Today, SiefkesPetit represents a range of clients that make vehicles for on and off the highway. Our capabilities are broad: we produce company magazines, case studies, newsletters, sales collateral, and business analysis based on technical competence, logical thinking, and great writing.

Our team is the most experienced and focused account crew you'll meet. No one does a better job of helping you reach the decision-makers in the trucking, construction, and off-highway vehicle markets.

Please contact me or Stephen Petit to learn more about how SiefkesPetit can help you.

Sincerely,
Doug Siefkes